‘Innovation Bites’ Workshop 5. Market Research, Prototyping and Testing to Learn –

What?

Series of short and tailored workshops designed to spark fresh thinking, new ideas and develop your ‘toolkit’ to help grow your business. In additional to learning new skills, each workshop offers the opportunity for informal networking with like-minded local industry peers.

Why?

Sessions are designed specifically for leaders in small and medium sized Food and Beverage production businesses on the Central Coast, striving to improve business performance (growth, productivity, cost reductions, etc.) but struggling to find time and the most effective ways to optimise their current approach to developing growth opportunities.

Workshops Topics –

Each workshop focuses on different aspects of discovering, developing and launching new growth opportunities. Participants will learn best-practice methodologies and tools, hear from experts and peers and have the chance to apply their learnings to their business with fun and practical exercises. We encourage people to attend all sessions, but you can opt in to as many sessions as you wish.

‘Innovation Bites’ Workshop 5. Market Research, Prototyping and Testing to Learn

Explore why Empathy is important and the risks to innovation if not applied. Learn about Customer Research and testing methodologies across various stages of the innovation process. What tools are there and what to use when?